Saturday Feb 29

Paving The Way

Eve Radio News

In the next few weeks there are going to be some fairly significant changes coming to Eve Radio.

When I say "fairly significant", I actually mean completely game changing. Let's try that again.

Completely. Game. Changing.

Got your attention now? Good, here's the sciencey bit, presented in FAQey form.

Attention : Sciencey bit

One of the single most frustrating things for listeners is the distinct lack of choice available to them while tuned into the internet's bestest internet spaceship radio station. It's understandable, of course. Traditional radio doesn't really give you much choice beyond sticking with what's on or switching to another station.

Eve Radio is basically the same as that with the exception of offering an automated Jukebox system that allows you to request tunes directly and enjoy whatever software decides you should listen to. Other than that, your choice is to either listen to Rewind shows of DJ's you may have missed earlier in the week or switch off completely.

For most of the last 9 years of Eve Radio's reign these have been the only choices available to you. From the end of this month, we're going to be changing that.

What Is This Madness?!?

Yeah, it's totally mad. We get that. It's weird, strange and unusual. It's ambitious, scary and will likely cause some angst amongst the more sensitive types out there. Regardless, we're going ahead with it and are dedicating most of the next month to throwing bananas at out code monkeys to sort everything out so it doesn't horribly explode.

This may sound familiar to the veterans amongst you (yeah, we've changed things up a few times before, had the odd rebellion etc) but everything that follows the end of this month will be the start of not just a brand new chapter in the life of Eve Radio, but a whole new book.

Analogies are gay, stop it!

Enough teasing. Let's talk change.

First off, we are going to address the issue of choice.

Like I mentioned at the top of this post, your choices basically boil down to whatever DJ is on air, whatever genre of music that slot is assigned and whatever content that DJ is fronting. If you're not a fan of the DJ, music or show content you can evade all that if you like by going to the jukebox or just switching off.

While switching off is perfectly fine (we don't expect people to suffer through a DJ they cant stand) it does make us weepy.

We'd rather you listened to the jukebox than discard us like a soiled pair of pants your too ashamed to get your mother to wash BUT we know that with so many people requesting the music they want to hear it's often more convenient just to switch to your own tunes for a while instead.

As losing a tuned in listener is a bit like losing an erection to us we have decided to expand our scheduled lineup to include THREE new broadcast channels to run alongside a revamped version of our current PRIME schedule.

Basically, where right now there is ONE Eve Radio channel from the end of April there will be FOUR Eve Radio channels.


It's basically pretty simple and I will explain it as such. This is handy as explaining the full logic behind it gave two staff members an aneurysm and Im pretty sure doing the same to thousands of Eve players would be considered genocide. Or justice. Anyway ..

The three new channels will feature a number of current and new DJ's in genre locked slots to run opposite other DJ's on the other channels. This will immediately give listeners a much broader choice of live DJ's who will cater more specifically for their musical and on air content choices.

In addition to this, two of these new channels will feature genre specific jukeboxes that listeners can default to IF there is absolutely nothing else on they want to listen to. Chances are under the new system this won't be the case but we are obliged to give you the option.

Two of these channels will also have an automatic import facility to play stand alone content (podcasts, mixsets etc) which wouldn't normally be present on a regular live show. All in the name of further choice.

What are these new channels?

We will be launching with ER Dance & Electronica, ER Rock & Metal and ER Talk & Event to run alongside the existing PRIME channel.

There is also the potential to expand this lineup in the future to some more eclectic genres we have traditionally shunned due to low general appeal amongst the majority of the listener base. Previously, for example, it was hard for us to justify turning away otherwise loyal listeners by making them sit through 3 hours of J-Pop and animal sounds.

With the update to the way we broadcast there is now going to be a place for almost every taste. Whether or not this happens is down to the demand for it, availability of DJ's (We all miss Zero Op) and the width of your monitor.

Won't this split the listener base and cause competitive friction with the DJ's?


On the plus side, it will help mould our DJ's into better on air personalities. Complacency makes people, well, lazy. Having to work to build your listener base should be the goal of every DJ but a little healthy competition does wonders to encourage more effort fluff that ego. Work hard enough and a DJ may eventually be in a position to take on a coveted PRIME slot.

What's the deal with PRIME slots?

As you know, there is one slot on the schedule every day that is designated as a PRIME slot. This slot is the daddy slot of the day. It's the one where the most people tune in and bask in the glory of the on air DJ.

Under the new system, the PRIME slots become even more important. The PRIME schedule (you know, the current one) is getting streamlined significantly. For the most part, the only shows running on the PRIME channel will be those considered the best of the days entertainment. As such, these shows will have no competition whatsoever opposite them and will be able to enjoy the benefits of having the entire tuned in audience listening to them.

In addition (and because these shows are so great) they will be repeated automatically twice during the following day so folks from every timezone will be able to listen to these epic shows at a time that better suits them.

Of course, just because a DJ has a PRIME show doesn't mean they will be able to keep it. If they can't maintain high numbers, reliability or professionalism they will get replaced with someone elsewhere on the schedule that has been bringing in the numbers, is reliable and is awesomely professional.

I know, some of you may balk at the idea of having your favourite DJ you've listened to religiously in the same slot for year suddenly get yanked and replaced with an upstart noob, but we can't allow personal feelings to dictate how the next 10 years of Eve Radio goes, not when there's so much riding on it.

This all sounds like a massive change. I'm not sure I like it.

We get that, really we do.

Here's the deal. We need to grow. We need to change with the times. We need to adapt or die. It's the Eve way.

Change is often painful, brutal and often deemed unnecessary by those afraid of the unknown but it's also absolutely vital to our survival and growth as an entity.

We took a massive step forward last June with the introduction of Premium services and almost immediately applied the gains from that by introducing a massive upgrade that has allowed us to broadcast to thousands of listeners simultaneously and broadcast HD Video to hundreds more. All of this because we dared to be bold enough to invest continually into a project that for many of us has been a huge part of the last 10 years of our lives.

With this change and your continued support as listeners we can achieve our goal of self sufficiency and take our brand into a second decade of internet spaceship awesomeness.

This all sounds great but what about the content?

Expanding on our Eve Online content is something we're always trying to do. Introducing new channels that cater for specific music genres doesn't mean we're cutting back on the content, more that we are focussing the more Eve centric stuff into it's own channel where things are less hit and miss.

This doesn't mean you won't get Eve content on the other channels, far from it, it just means on the Talk & Events channel you'll always be treated to the latest Eve news and information as well as lively discussion shows where we expect DJ BigCountry will practically stream 24/7 - kidding!

There's also something else coming up we're really excited about buuuuuuuuuut can't quite talk about it just yet. I'll just mention that when I heard it was getting the go ahead a little bit of wee came out.

Yeah that's right - BIG.

What happens now?

Now we all get to work. There's lots to do and many sleepless nights ahead of us. We will post with regular updates as things come together and explain certain aspects of this change in more detail.

We know you'll have questions, we will answer as and when we can. Until then, thanks again for being here and supporting us with your donations, Premium subscriptions and trolling. We love you all, mostly.

Written by :
Comments (10)add comment

Allan Ocelot said:

Allan Ocelot
I cannot wait,
how many new Djs do you need?
April 22, 2012
Votes: +0

Lemming Alpha1dash1 said:

Lemming Alpha1dash1
you claimed Dust514-Radio yet smilies/cool.gif
April 08, 2012
Votes: +0

Lemming Alpha1dash1 said:

Lemming Alpha1dash1
Do it like in Eve smilies/cool.gif

one "public" chat, and many "dj fleet" chats IF the DJ wants that imo

(if it sucks, you can always yell at ppl they suck for not following simple instructions like an FC, some natural balance will happen)
April 07, 2012
Votes: +0

MrBlades said:

Yes, it's a matter of much internal debate. Although we haven't decided on anything just yet it's likely that we will have to create additional in game channels and retain the existing PRIME channel as the entry point. Obviously multiple channels are not ideal but neither is several shows running at the same time in one chat room as it would get confusing for everyone.

More on this as things progress.
April 07, 2012
Votes: +0

Lemming Alpha1dash1 said:

Lemming Alpha1dash1
"bestest" radio station, true smilies/cool.gif

You so lucky I can only count to four.

anyone thought about the ingame channel when 2 DJ's play at the same time eh ?

April 07, 2012
Votes: +0

MrBlades said:

There is also the potential to expand this lineup in the future to some more eclectic genres we have traditionally shunned due to low general appeal amongst the majority of the listener base. Previously, for example, it was hard for us to justify turning away otherwise loyal listeners by making them sit through 3 hours of J-Pop and animal sounds.

As the post says, there's potential for an entire channel dedicated for the weird and wonderful. Everything from j-pop to sci-fi themes could go in there depending on the demand for it and DJ's to play it.

Speaking of DJ's, this change means we can now start accepting applications on spec for those who will have a Dance/Electronica and Rock/Metal concept for shows. We probably won't have a full schedule by the time it launches but I'm sure we'll fill some gaps before hand and many more soon afterwards.

Apply at the usual place.
April 07, 2012
Votes: +0

Mr Smith said:

Mr Smith
Will there be an opportunity for new music to get a look in, or music that doesn't easily fit the mainstream? There's a stack of blues/ folk/ pop/ indie/ country/ jazz / classical / whateverIforgot out there. Where's the space for the John Peels of today.
April 07, 2012
Votes: +0

Breckerkick said:

I can't see why anyone would NOT want these changes.
April 07, 2012
Votes: +0

deej said:

Sounds like I need to reapply quickly then...
April 06, 2012
Votes: +1

Diezel325 said:

Sounds awesome!
Can't wait smilies/smiley.gif
April 06, 2012
Votes: +1

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