Tuesday Feb 25

Well done folks!

Eve Radio News


A little under two days ago I made a post about how our current financial position was looking rather precarious as we were nearly two months behind in minimum donations needed to keep us running month to month.

If that trend had continued as we approached a third month it was all but certain that we would have to close down operations and go off air forever.

Fortunately the good people of the Eve Radio Listener Community rallied to our plight and in the space of 36 hours not only managed to donate enough to bring us upto date but also leapfrogged the following month and brought us neatly to September.

This means the toughest months of the year for us have been secured and the immediate threat of closure has gone. Good job everyone!

That's not the end of the story mind you. We still have a major issue which needs to be resolved if we are to ensure Eve Radio continues beyond September.

I touched on this point in my previous post and while armageddon has been postponed, the threat is not ended.

We have several revenue streams in play which helps to keep Eve Radio running month to month. The obvious ones are direct donations, paid premium services via our Premium Supporter package, website based google ads and of course, Eve Host selling commercial web hosting and domain services and PLEX for Eve Online.

Prior to the decline in CCP's fortunes all of this managed to pay for our undertakings and allowed us to do things with audio and video streaming that was both ambitious and a little ahead of it's time. The downside to this expansion was, of course, the fallout associated with the sudden explosion of Twitch, the sudden implosion of Eve Online subscription numbers and the gradual drop off in active listeners which would eventually become a torrent.

All of that contributed from going from a position to dominance to one of mere month to month survival. Our paid subscriber numbers began to deteriorate, revenue from advertising withered away and due to many fewer active players so did active interest in our hosting services and PLEX purchases. Add in the usual troubles associated with commercial business operations and you quickly find yourselves over stretched and scrambling to cover expenses.

We did have the advantage of the founder of Eve Radio being able to periodically underwrite short falls but as time has gone on and revenue has dwindled we were faced with having to cut back our fairly vast infrastructure to the point of sustainability.

As always, we had to factor in regular monthly donations as part of that sustainability so while every other revenue stream continued to decline the one fixed constant was the monthly donation target which, until recently, we managed to depend on.

Looking back at the history of donations to Eve Radio over the years we have noticed a pattern of larger donations coming in from a handful of generous listeners who have effectively rescued us month after month while the majority are infrequent donors.

Of course, this isn't unexpected - not everybody has the capacity to give a little or a lot month after month and we're by no means suggesting people not donating are being unfair. Support comes in a numbers of ways, not least of which is just tuning in and taking part in the community. Getting a donation here and there is absolutely essential to keeping up running but nobody should ever feel obliged to.

That said, we do think it's a little unfair that time and time again - the last 36 hours being no exception - the big donors are the ones carrying most of the burden. We really, really need to re-balance this in favor of more frequent, smaller donations. Not only would this take pressure off the well to do individuals with much too much disposable income but it will help to encourage a culture of collective responsibility for Eve Radio's well being which is a much more sustainable method for fund raising than reliance of a chosen few who may - for whatever reason - stop being able to aid us.

Short term, there's not a lot we can do about this but mid term we hope to introduce a new donations system which will put a cap in place on maximum accepted donations from individuals and offer a variety of escalating suggested donations. This method will either encourage the greater community to become a bit more involved in the fund raising process or communicate to us there isn't sufficient interest in keeping us going long term.

I suspect it'll be the former but in the event it goes the other way then we'll likely be facing the same issue again by Christmas.

More on this and news about the new Eve Radio Management team coming this August to follow.

Thank you once again for your continued generous support.

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Comments (1)add comment

Kilzool said:

Good days and nights of EVE-RADIO...
Two good posts, and a lot of donations from listeners.

We work hard, and you folks as EVE-RADIO do also.

While the base of the 1st message was people getting old and moving on, that maybe true. The staff here has to adopt - and the management definitely does.

My interest and participation has lacked at times, perhaps the drama was too
high, or on the other hand, the music lacked movement. Whatever, music either turns you off or on, and chat/text is interesting, boring or just plain trash.

I've done most. People are hard to satisfy.

As long as you satisfy us, you're in business.

September 19, 2016
Votes: +1

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